1.Accuracy: The margin of error in an online research study is low because respondents submit their responses using simple selection buttons.
2.Easy and quick to evaluate: Since all responses are recorded online, evaluating the data in real-time is easy. It’s also ready to make assumptions and share the results.
3.Ease of participation: In today’s technology-driven world, everybody has access to the internet.
4.Great branding exercise: Organizations or enterprises can use an online design to develop a questionnaire that really is compatible with their brand.
5.Respondents can be honest and flexible at the same time: According to a study, when respondents get provided online surveys rather than long questions, people are more likely to engage.
6.Survey templates: Leading online research platform provides expert-designed ready-to-use survey templates, making it much easier for researchers to choose and conduct their research.